About us
We build Shopify stores made to last
Founded in Lyon in 2020, Optify helps brands create, redesign and develop fast, discoverable Shopify stores built to convert.
How it all started
Our story
Optify was founded in 2020 with a simple belief: an e-commerce store should be as technically robust as it is enjoyable to use. We quickly chose to focus all our expertise on Shopify.
Since then, we have designed and developed custom storefronts, led redesigns and migrations, and improved the shopping experience, speed and technical SEO foundations of every site.
Developing Shopify apps is also part of our journey. That product experience strengthens our agency work, but our priority remains the success of the websites and brands we support.
Shopify PartnerOur mission
“To build fast, accessible and scalable Shopify stores, with a clear customer experience and strong technical foundations for conversion and organic search.”
What drives us
Our values
Client proximity
Every client is unique. We take the time to understand your needs and goals.
Innovation
We constantly explore new technologies to stay ahead of the curve.
Excellence
Every project is executed with the utmost care and attention to detail.
Integrity
Full transparency on our methods, pricing and timelines.
The faces behind Optify
The team
Our expertise
Our work: growing your Shopify store
We bring strategy, design and development together to create websites that work today and can evolve tomorrow.
Conversion-focused design
Clear customer journeys and a faithful brand experience designed to turn more visits into sales.
Custom Shopify development
Fast, maintainable themes tailored to your business needs, without unnecessary complexity.
Performance and technical SEO
Clean structure, controlled loading times and migrations designed to preserve your organic visibility.
A store that evolves
Durable technical choices and ongoing support that keep pace with your brand's ambitions.
Ready to start your project?
Let's discuss your Shopify project and find the best solution for your business.